PR’s oldest truism still holds today: What others say about you is more valuable than anything you can say about yourself. The right kind of earned media, therefore, has a powerful effect on your business.
At Publicize, we’ve spent the best part of a decade building relationships with tech’s most prominent journalists and reporters, ensuring our clients get that right kind of media coverage. We look closely at what makes your product unique to pinpoint the lists and reviews that will significantly impact your brand.
Take a look at our step-by-step process for getting the right kind of product endorsement for your business:
Strategy - We match your product with appropriate media outlets to target the industry influencers that will give the most impactful reviews
Outreach - Our account managers use their strong media connections to ensure your product reviews catch the attention of your target audience
Impact - We take a data-driven approach to understand the impact of your product review, giving you measurable ROI on your earned media
Grow - We sustain the buzz created around your product review with timely social media posts and press releases to further highlight your achievements.