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KPIs To Measure Digital Marketing

Kindra Svendsen is the Vice President of Client Partnerships at Speak Creative, a Tennessee-based digital agency. She joins us on the show to discuss KPIs to measure Digital Marketing. In this episode, we cover

  • How specific goals help us measure KPIs
  • How goals are different by source
  • Why it’s ok to go after two audiences, two types of conversion, or two metrics, but the approach cannot be the same

Want to learn about KPIs to measure Digital Marketing? Listen below!

Alternatively, you can listen to this podcast on AnchorApple PodcastsBreakerGoogle PodcastsOvercast, Youtube and Radio Public.


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