Publicize was founded back in 2013 with a single mission: to offer high quality PR and media coverage to startups and entrepreneurs who were priced out of a broken PR industry.

We bring visibility and attention geared towards growth to initiatives, projects and people from all around the world and in all stages of their business/process.

We fulfill our purpose by providing support, value and expertise to startup and entrepreneurial ecosystems in all continents. We want to become the default communications service for the industry.

PR For Growth is what we call our brand of PR. 

We approach PR differently to legacy agencies. We don’t charge large retainers or simply send out press releases when you have something to announce. Instead, we’ve taken a transparent and modular approach to PR, where you only pay for what you need.

Tactics represent units of work. Some activities we do, like an SEO assessment or a White Paper, are worth more tactics than others like Press Releases or Special Pitches, and certain tactics are only available on a higher tier of service. Clients combine a selection of tactics based on their tier of service (link to packages page) to create their 12-month service package with Publicize.

We offer a completely managed service. You’ll receive a team dedicated to managing your account and your content/copy for your entire engagement. Based on your package, your team may consist of:

• An Account Executive
• A Writer
• An Account Manager 
• A Marketing and SEO Specialist 
• Additional Editorial Staff

Let our Head of Growth and Business Development, Jennifer Poole, explain what’s included in our free PR assessment:

We refer to two types of goals, business goals and PR goals. It’s important to consider what your business goals are before choosing a tier of service, as the higher tier of service you select, the more goals you’ll be able to achieve. Business goals can be launching a new product, entering a new market, or securing investment; while PR goals are more along the lines of building credibility, enhancing brand visibility, or increasing brand awareness.

The best thing you can do for your company before starting PR is to create a strong brand identity

Furthermore, you can also take proactive steps towards analyzing what your company’s growth goals.

We believe that setting SMART goals are essential when planning your PR strategy:

If you need some outside help, our PR consultants can help walk you through the process of planning your strategy free of charge.