Unpacking blockchain in a way that’s understandable to non-computer scientists is difficult. For one, there’s the common misconception about its relevance to traditionally non-tech industries. Good blockchain PR on the technology’s ability to assist healthcare and education is often overshadowed by reports of crypto-currency pyramid schemes.
Meanwhile, the lines between crypto and blockchain can become blurred very easily. While they both influence one another – blockchain giving crypto a secure structure in which to operate, and crypto being our most shining example of blockchain technology applied well – they are certainly separate fields. Distinguishing blockchain and crypto for non-tech savvy readers, however, can be challenging.
Speaking of crypto companies, there’s extra pressure to prove credibility and foster trust with target audiences. This has made it harder than ever to reach new audiences outside of the crypto community.
This is where we can help.
For blockchain business, we put your blockchain product into words and show how you add value across all industries. If you’re a crypto currency company, we demonstrate your authority on modern payments and the changing world of finance. Equally, for both blockchain and crypto, Publicize draws a bright line between these two products in the quality content we produce.
Our editorial and outreach teams hold strong relationships with top blockchain and crypto influencers. This is in addition to journalists, reporters and editors working in the blockchain, tech and mass market media. Therefore these are just some of the publications and media outlets that we regularly get our crypto clients featured in.
Building awareness and credibility around your crypto currency or blockchain company is now more vital than ever. So that’s why our crypto PR agency service works with you to bring your crypto to maturity. Our blockchain PR services include:
Crypto press release service: Win press coverage and keep the blockchain community and the wider public up to date with all your achievements and milestones.
Blockchain & crypto influencers: Use our relationships with top crypto influencers to tell your story to your target market.
Tech publications & mainstream press: Reach beyond the blockchain community and attract new markets by winning media coverage in wider tech and mainstream publications
Blockchain thought leadership: Position yourself as a thought leader and take control of the narrative within the blockchain community
Crypto SEO: Grow your market and onboard new users with a fully optimized crypto SEO strategy, including keyword research and link building
Crypto & blockchain content marketing: Form deeper engagements and relationships with your community with original and insightful content marketing