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Avoid missed opportunities by learning the strengths and weaknesses of SEO and PPC and how they can work together.
Find out the main differences between PR and advertising in order to leverage both and create a bulletproof communication strategy.
We’ve collected four strategies for the future of content marketing to ensure that your content doesn’t lose touch in 2020.
As blogs have become increasingly popular, so has the competition for audience attention. So how to maintain a successful blog and get noticed in the...
Learn how to create a tech company media kit, what to include in one, and when to use it. Creating a media kit will help journalists to find...
Discover how to find journalists' contact details easily with these free PR industry tools. Start building your 2020 media contacts list today.
Follow our step-by-step advice on how to reach your target audience with PR, and grow eyes on your brand.
We're donning our hat and pipe and asking whether one of PR's oldest tools, the press release, is still relevant in 2020.
Owned media’s importance in the marketing mix is undeniable. When done right, a comprehensive owned media strategy can be the driving force behind...
For many consumers, it seems that cybersecurity has a perpetual sense of peril and necessity. Cyber-attacks have increased in frequency to every 39...
In recent years, there’s been a boom in content marketing. In fact, using content to engage with your target audiences can get you three times more...
The curtain is beginning to close on 2019. It’s only natural that as the nights draw longer, your startup may think it’s time to wind down your...
Whether you’re a first-time buyer or a seasoned property mogul, house shopping is primarily an online venture. A recent NAR report showed...
We’ve taken the time to go through the in’s and out’s of the client journey, how to make this ride as smooth as possible, and how digital PR...
This week’s Startup Spotlight features Salil Sethi, founder of High Tech college insights platform, SchoolWise. The New York-based service...
Find out our secrets to achieving consistent results and PR success in 2021.
Regardless of industry, venturing into starting your own publication is definitely a daunting task —you’re ready to compile and share your...
Write the perfect pitch to a journalist and track your media wins with our Pitching to Journalists Toolkit.
You have been working on your product (or company) for a long time now, and have watched it blossom from a eureka moment into a real, functioning...
In an exclusive interview with FUERGY, Publicize spoke with head of PR Eva Almašiová about the importance of renewable energy sources post-quarantin
Whoever named it a ‘white paper’ really did the practice no favors. The connotations of this label are irrelevant, ambiguous and, well, boring....
Learn how to write a press release and email pitch that gets noticed with our Ultimate Startup Press Release Guide (With Real Examples and Templates).
“Do you have a press kit I could check out?” When a journalist asks you that question, the answer needs to be “yes.” Press kits eliminate as...
With falling ad revenues and the struggle to find paying customers, it’s widely accepted that we’re seeing a big shake up in digital and print...
We’ve taken a look at the intersection between SaaS and thought leadership, and how companies can leverage it effectively to build industry...
We’ve played around with ChatGPT, asked the PR experts, and gathered useful insights to guide you through the implications on PR and the media.
What makes a good guest? Is it someone who brings a bottle of wine worth more than $10? Or is it someone who doesn’t talk about cross fit from the...
With millions of new companies launching each year, it is becoming more and more difficult to catch the eyes of journalists and investors. Once upon...
