Guest articles, also known as thought leadership pieces, can help establish any budding startup founder as an authority figure in their industry. Guest articles can help business leaders to own a space in their industry, helping to generate further coverage – even without announcements being made – further down the line. Here we explain how best to create a guest article:
Get all the resources you need to write professional press releases and turbo charge your media coverage with our Startup Press Release Toolkit:
The Loudspeaker is your definitive guide on how to scale your startup. Brought to you by Publicize, this podcast explores the ins and outs of growing your brand and taking your product to market.
Each month, our expert guests bring you insights, advice, and the latest need-to-know trends from the intersection of marketing, PR and technology.
In today’s episode will be discussing how to contact journalists based on our guide “THE GUIDE ON HOW TO PITCH TO JOURNALISTS.” To explore this topic, we are joined by Michelle Mekky, Founder and CEO of Mekky Media Relations, a boutique public relations agency based in Chicago.
From today’s discussion, you will learn how to come up with media pitch ideas, the different types of media pitches and press coverage, and how to write a media pitch.