Guest articles, also known as thought leadership pieces, can help establish any budding startup founder as an authority figure in their industry. Guest articles can help business leaders to own a space in their industry, helping to generate further coverage – even without announcements being made – further down the line. Here we explain how best to create a guest article:
Get all the resources you need to write professional press releases and turbo charge your media coverage with our Startup Press Release Toolkit:
The Loudspeaker is your definitive guide on how to scale your startup. Brought to you by Publicize, this podcast explores the ins and outs of growing your brand and taking your product to market.
Each month, our expert guests bring you insights, advice, and the latest need-to-know trends from the intersection of marketing, PR and technology.
Ronjini is also the host of The PR Playbook Podcast, a podcast focused on helping listeners elevate their brand using modern public relations strategy and tactics including paid/earned media, digital marketing, social media, and other forms of marketing. In this episode, the host of The Loudspeaker, Sam Brake Guia, and Ronjini discuss why the rule “the sooner the better” doesn’t always apply to PR, examples of businesses that have entered PR too soon, and signs that a business is ready for PR.
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