Need a hand telling the world about your awesome B2C consumer tech product? We’re Publicize, a specialist tech PR company, and we’re passionate about tech products. We believe in the transformative effects they can have on everyday life and we’ve helped companies like yours tell their story to the world.
2020 is set to be a big year for the consumer technology industry. Total revenue in just the US alone is forecast to be a record-breaking $398 billion. Gadgets such as smart home devices, drones, and in-vehicle tech are set to drive the industry forward. Meanwhile, software such as mobile apps and streaming services continue expanding their market share.
However, competition is fierce. Capturing market share and growing a user base is notoriously difficult in this industry. Customers crave brands they can trust before they’re willing to part with their cash.
We use digital PR tactics tailored to building consumer tech exposure and credibility in its target market. As a growth-focused communications company, Publicize helps promising consumer tech startups and established players, reach their target audiences and demonstrate their value.
“Publicize is characterized by competent, customer-oriented work. I felt very welcome and supported all the time. Communication works really well despite the distance. They always have great ideas and feedback and try to get the best out of everything. All campaigns were completed on time and with high quality. Recommendable!”
Kristin Riedel, Marketing & PR Manager at NerdyTec
Our editorial and outreach teams hold strong relationships with key influencers within the consumer technology industry. This includes journalists, reporters and editors across a large range of tier one and niche media outlets. Here are just some of the publications we’ve won media coverage in, on behalf of our clients:
We design media and communications strategies to build exposure and credibility around both your product and your brand. Our specialist consumer tech PR agency service includes:
Press release service - Keep the market updated with all your major company and product announcements with our consumer tech press release service
Professional product reviews - Get your product reviewed in influential media outlets that are consumed by your target market to help build your credibility
Tech trade shows and exhibitions support - Make the right impression with buyers, influencers and the media by having the strongest possible presence at international trade shows
Consumer tech media and influencers - Use our relationships with top industry journalists and influencers to win media coverage
SEO and content marketing - Reach new audiences searching for your product or services by combining your PR and SEO strategies. This includes keyword research, content creation and link building